MakeMyTrip has integrated offerings from operators including Merlin Entertainments, Jungfrau Railway Group, Rail Europe, and Big Bus Tours into its Tours & Attractions platform. These include experiences such as the London Eye, Madame Tussauds, SEA LIFE aquariums, Switzerland’s Jungfrau Railway, and open-top city sightseeing tours in London, Paris, and Rome.
While Indian travellers have previously been able to pay in Rupees for some tour packages, the latest update allows standalone bookings for multiple operators in one place, reducing the need for currency conversion or multiple bookings. Holiday packages on MakeMyTrip typically include six to eight pre-booked activities, with data showing strong adoption of these experiences: around 20% of travellers choose Big Bus tours, 30% book Jungfrau experiences, over 75% use Rail Europe tickets, and 20% select Merlin attractions.
Jasmeet Singh, Chief Commercial Officer – Holidays & Experiences at MakeMyTrip, said, “By bringing multiple European operators onto a single platform, users can plan itineraries and pay in Indian Rupees without navigating separate websites or currencies.”
The update builds on the platform’s existing inventory of over 2 lakh experiences across 1,100 cities worldwide, reflecting continued efforts to integrate tours and activities into trip planning for Indian travellers.
