From left, Emma Kerr and Emma McNally, managing director and commercial director of Propertynews.com
Propertynews.com has announced an investment of over £250,000 in generative AI technology to add significant value to the homebuying process for both buyers and agents.
The business has launched Liv, an AI assistant that answers potential buyers’ questions about a property 24 hours a day, seven days a week.
Liv is based on the same technology that underpins Chat GPT and Gemini and draws on information from property brochures, as well as external information from third party sources on things like travel times, amenities, and even dog walking routes.
According to Propertynews.com, Liv works to understand the question being posed, where to access the relevant information, to process the data, and then to present it back in a human, friendly and helpful way.
It also takes on the task of connecting interested parties with the relevant agent to organise a viewing or a purchase.
Emma Kerr, managing director of Propertynews.com said the launch of Liv was only the beginning of the company’s usage of Gen AI to support home movers and agents.
She added: “It is part of our commitment to being the number-one choice in Northern Ireland for buyers, renters and agents and to making the user experience as outstanding as it can be.”
