
Every year, thousands of people across the UK receive a questionnaire. It asks for their views on everything from immigration to sexuality, and forms the backbone of the British Social Attitudes survey. For more than four decades, these reports have provided an insight into how the nation thinks.
A couple of years ago, an interesting question cropped up. If you were talking to a pair of newly-weds, would you tell them to buy a home as soon as possible? For baby boomers, the answer was a resounding ‘yes’. Almost 70 per cent of respondents born between 1946 and 1964 would suggest buying a property pronto.
The survey chimes with my own experience. I’m 29 and several of my friends have climbed on to the property ladder – usually with help from parents or grandparents. For those lucky enough to have the means, the message is clear: buy a house as soon as you can.
But what if that is bad advice?
I have spent much of my twenties renting in London. I’ve been turfed out by landlords, stung by rising rents and – for reasons I can’t quite recall – ended up in a flat where you had to top up the electricity every month in a dungeon beneath the building. The security and comfort of home ownership are not lost on me.
The financial logic needs closer attention, though. It is easy to assume that paying rent is like throwing money out of the window, while property is the ultimate sensible investment. But this isn’t necessarily the case.
When you compare buying and renting, there are several things to consider, including:
House prices are already making people nervous. When I was born, the average house in England and Wales cost £51,126; today, it costs £287,949.
Since the Covid-19 pandemic, however, prices have stagnated – and in London they have actually started to fall. Mortgage rates have also been climbing, making monthly repayments more expensive. On the flip side, rents are high and competition for rental properties is fierce.

Juggling these different factors is not easy. So I went back to 2018 and asked a simple question: what would have happened to two identical pots of money if one person had bought a home and the other had rented instead?
Scenario 1: A London flat
Two friends are looking for flats in drizzly London in January 2018. Neither has bought a property before and both have the same amount of money saved.
One of them buys a flat in the capital for £441,502 – the average price at the time, based on the government’s UK House Price Index. He pays a 25 per cent deposit, conveyancing fees and stamp duty, which is reduced because he is a first-time buyer. This amounts to just under £120,000 in total.
He takes out a mortgage to cover the rest of the purchase, initially fixing for two years. He remortgages every two years using prevailing mortgage rates.
The buyer
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Stamp duty of £7,075
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Other purchase costs of £2,000
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Initial mortgage of £331,127
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Flat worth £431,036 in June 2026, based on UK House Price Index
The other friend chooses to rent instead. Rather than spending her £120,000 on a deposit, stamp duty and legal fees, she invests it in the global stock market and leaves it there.
So who made the better decision?
By June 2026, our buyer’s flat is worth about £10,000 less than he paid for it in 2018. He has not stood still, however: years of mortgage repayments mean he has roughly £192,000 of equity (I’ve calculated this by taking the property’s price in June 2026 and deducting his remaining mortgage).
The renter’s money has taken a very different path. Her £120,000 investment in a global equity index fund has grown to about £319,000.
There is one final piece to the puzzle. Between 2018 and 2026, the average rent for a London flat was higher than the buyer’s mortgage payments – even after interest rates went up. If the buyer saved that monthly difference, he would have accumulated another £23,700, before any investment growth.
It is not enough to close the gap, though. By summer 2026, the renter is still around £100,000 better off. This is a striking difference. What went wrong for the buyer?
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First, the value of the flat fell. This is bad news in any circumstances, but particularly painful when debt is involved. The buyer only put down a fraction of the property’s value himself, so even a relatively small fall in the price of the flat takes a big bite out of his equity. That’s leverage in action.
By contrast, stocks performed extremely well for the renter during the same period.

Higher mortgage rates also hurt the buyer. From 2022, a growing share of each mortgage payment was swallowed up by interest rather than paying down the loan.
In other words, the buyer suffered from a weak investment return just as the cost of financing that investment became more expensive.
Scenario 2: A semi-detached house in the north-west
The picture changes if you had bought a different type of property in a different part of the country.
Let’s travel back to January 2018 again. This time, two friends are looking for semi-detached houses in north-west England.
The first friend buys one for £156,762 – the average price at the time. He puts down a 25 per cent deposit and pays conveyancing fees, but no stamp duty. Under first-time buyer rules, no tax is due on purchases up to £300,000.
In total, the buyer pays roughly £41,000 upfront.
He takes out a mortgage to cover the rest of the purchase, initially fixing for two years. He remortgages every two years using prevailing mortgage rates.
The buyer
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No stamp duty
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Other purchase costs of £2,000
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Initial mortgage of £117,572
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Flat worth £241,383 in June 2026, based on UK House Price Index
The other friend chooses to rent instead. Rather than spending £41,000 upfront on a property, she invests her savings in the global stock market and leaves it there.
This time, the outcome is very different.
By June 2026, the buyer’s house was worth about £241,000, an increase of more than £84,000. After deducting the remaining mortgage, the buyer had built up roughly £156,500 of equity.
His monthly mortgage bills were also lower than his friend’s rent, leaving him with £31,700 of additional cash, before any investment growth.
The renter’s £41,000 stock market investment did very well during the same period, growing to roughly £109,000. But it was not enough to keep pace. Under our assumptions, the buyer ended the period almost £80,000 better off.

What was different about the north-west?
The biggest factor was house price growth. Unlike the London flat, the house in the north-west rose sharply in value. And because the buyer had only put down a 25 per cent deposit, he was in effect using borrowed money to gain exposure to the full value of the property. In other words, leverage worked in his favour.
Looking ahead
Sadly, it’s not as simple as saying always rent in London or always buy in the north. These two scenarios reflect very particular market conditions, and there is no reason to think the next eight years will look anything like the last.
However, they show what a sensitive balancing act people face. Had house prices risen faster in London, or stock markets struggled, or mortgage rates taken a different path, the outcomes would have shifted. For simplicity, I have also ignored a raft of other costs, from maintenance and service charges to tax and leasehold issues.
Predicting any of these things is fiendishly difficult – as we have seen in the past couple of years. Back in 2024, experts thought the UK base rate would be 3.25 per cent by now with further to fall. Instead, it is stuck at 3.75 per cent and financial markets are predicting hikes over the next 12 months.
Perhaps that is the most useful lesson from this exercise. Buying a home does not guarantee financial superiority, just as renting is not automatically money down the drain.
And unlike most investment decisions, there is more at stake than the eventual return. Where you live has a big bearing on your security, health and happiness, and those things do not fit neatly into a spreadsheet. Bricks and mortar also have practical qualities that other assets lack. You can live in a house, even if it falls in value. You can’t live in an Isa.
Jemma Slingo is a pensions and investment specialist at Fidelity International



